Monday, June 15, 2015
7:30am - 9:00am Registration Opens
7:00am - 8:00am Morning Yoga
9:00am - 10:20 am General Session
Welcome! The Wonders of Wellness Travel - Who's in the Drivers Seat?
Anne Marie Moebes, Executive Vice President, Well-Being Travel.
Wellness travel is among the fastest growing niche markets in the travel industry and the opportunity for travel suppliers, travel sellers and destinations to collectively increase their sales is tremendous. However, today's market is consumer driven. Learn what wellness travelers are looking for and how to meet their needs. Learn how each industry segment plays an essential role in providing the consumer information about the options and benefits of traveling for wellness.
Good Morning Toronto! Let the Well-Being Travel Symposium Begin!
Ron Cates, International Director, Digital Marketing Education
Are you ready to jump right in and hear from some of the brightest minds in the industry? Constant Contact’s Ron Cates, e-marketing guru and social media connoisseur, will serve as your emcee for the duration of our conference and share his tips and insight on the importance of e-marketing along the way!
The Growing Research on Wellness Travel
Mia Kyricos, Chief Brand Officer at Spafinder Wellness, Inc
Get Noticed Online Now and Turn "Likes" into Sales "
Carmen Perez,The Well-being Messenger Life Balance Strategist and Trainer, Creator of Effortless Living
Are you tired of competing for attention? It's no secret in today's digital world it's more challenging than ever to find the wellness traveler. Learn trailblazing strategies to attract your ideal wellness client so you stop wasting time and start making more money. Receive a crash course on building a magnetic platform to attract and engage your ideal clients and boost your bottom line. During the session, you will learn: how to cultivate buying (not shopping) clients that keep coming back for more of what you offer; Seven ways to establish your wellness travel expertise, and engage and grow your client base and the two critical components of building a wellness travel business that doesn't compete on convenience or price.
10:20am - 10:45am Wellness Break
10:45am- 12:30 General Session
Everything You Want to Know About Medical Tourism But Were Afraid to Ask!
Elizabeth Ziemba, JD, MPH, President, Medical Tourism Training Inc.
This session on medical tourism will answer all of the questions you have about medical tourism. Topics will include: defining the international medical travel sector; opportunities for travel agents to expand their knowledge and skills to build business in the medical travel industry; and issues and pitfalls to consider. 11:15am - 11:45am Medical Travel Destinations David Boucher, COO, Companion Global Healthcare; International travel can be like a "box of chocolates"......one never knows what they're going to get...but try to always expect delightful flavors. Such is the case with travelling to abroad for surgery, medical care, or wellness. But rest easy: Over the past 9 years, Companion Global Healthcare staff have scoured the globe in search of 5-Star healthcare venues. Whether traveling 3 hours to Costa Rica or Grand Cayman…..or 30 hours to Bangkok…..safe care, excellent values, and balmy recovery destinations can be found. The benefits of several internationally accredited hospitals will be discussed. But don’t take our word for it….hear directly from a medical traveler who recently returned from a “surgical vacation” abroad! Learn what motivated him to seek this route of care.
Medical Travel Destinations
David Boucher, COO, Companion Global Healthcare;
International travel can be like a "box of chocolates"......one never knows what they're going to get...but try to always expect delightful flavors. Such is the case with travelling to abroad for surgery, medical care, or wellness. But rest easy: Over the past 9 years, Companion Global Healthcare staff have scoured the globe in search of 5-Star healthcare venues. Whether traveling 3 hours to Costa Rica or Grand Cayman…..or 30 hours to Bangkok…..safe care, excellent values, and balmy recovery destinations can be found. The benefits of several internationally accredited hospitals will be discussed. But don’t take our word for it….hear directly from a medical traveler who recently returned from a “surgical vacation” abroad! Learn what motivated him to seek this route of care.
Meeting the Demands of Wellness Travel
Prof. Carolana Dimopoulos, President of Learning Journeys powered by Perillo; Aundrea Taylor-Caldwell, Leisure Sales Manager, Mandarin Oriental, Las Vega, Kathy Egan, President of Biggest Loser Resort Niagara; Adam Glickman, Head of EVEN Hotels & Director of Brand Experience, Lifestyle Brands at InterContinental Hotels Group (IHG); Michelle Palma, National Accounts - Canada, Uniworld Boutique River Cruise Collection;
Moderator: Anne Marie Moebes, EVP Well-Being Travel
Now more than ever, many travel suppliers and destinations are catering to today’s health conscious traveler. Whether it’s a yoga-themed cruise, holistic tour, resort spa, special wellness-focused hotel rooms or even airport lounges, suppliers are responding to the demand. In this session, you’ll get the inside scoop on some of the world’s best wellness travel products and destinations, what makes them stand out and how to sell your clients on it.
12:30pm - 2:00pm Lunch
2:00pm -5:00pm General Session
Ask the Experts - Well-Being Travel Specialists - Selling Wellness Travel
Jeri Donavan, Founder, Well Traveled; Certified Wellness Travel Specialists, Melissa Bruno, Owner, Invigorate Travel, Baiba Stalidzane, Owner, Indigo Breeze;
Moderator: Debbie Press, Director, Well-Being Travel
As travel professionals, you’re in this together! In this lively panel discussion you’ll hear from your peers who are already succesfully selling wellness travel. Learn best practices when it comes to selling health and wellness vacations and how specializing in wellness travel has been successful for them and their agencies.
Building Inventory for Wellness Tourism and Preventive Care: A Roadmap for Growth”
Josef Woodman, CEO, Patients Beyond Borders
With wellness and medical tourism demand soaring, travel agents are increasingly seeking product to sell: packages, tours, group and combo trips, along with standard pricing and useful demographics around the medical wellness traveler. This session explores opportunities for agents—as well as obstacles to growth—and how you can take advantage of this underserved market!
Travel Unplugged - A New Trend in Wellness Travel
Steve Gilllick, President, Talking Travel
Many travelers are redefining travel connections. Instead of training for those familiar 'travel-olympic-games' that include: laptop lugging, Wifi wishing, roaming charge-raging, wall-socket scavenger hunt and speed surfing, travelers are looking to turn off the electronics and turn on to the destination and their surroundings. Becoming 'Unplugged' is a Wellness Niche that goes beyond the time it takes to get a spa treatment. It's a refreshing state of mind that conjures up the difference between the solo vibrant artistry of an acoustic guitar session versus the in-your-face noise of an electronic jam session. In this participatory session we will be looking at: the characteristics of unplugged travel; how to qualify your clients to this specialty wellness niche; examples of 'unplugging' activities and destinations (everything from all inclusives to temples, and from bus tours to trekking); dispelling some of the myths about 'unplugged' travel; unplugging your client before they even leave your office (storytelling, music and booze); using your travel connections to engage your clients; promotional ideas; how this will affect the agency/home office bottom line.
Cocktail Reception Join us at the Windsor Arms Hotel for cocktail reception and tour of their beautiful hotel and spa.
Shayne Messina Travel Designer/Consultant SUNMASTERS ELITE TRAVEL,INC Well-Being Travel Specialist – July, 2013 graduate
“I learned so much regarding innovative approaches to this rapidly expanding aspect of the travel industry at the Well-Being Travel Symposium. The social media roundtables really helped me to learn the new areas and as a result, my agency’s social media presence has increased. Just being able to hear about the new healthy options for hotels also shows me that Well-Being Travel is here to stay!”
If you have any questions about the Well-Being Travel Symposium, contact Debbie Press at
(800) 913-1532 or firstname.lastname@example.org.